About

Nutrition is a powerful tool. Used well, it can be life-changing, performance-enhancing, and make us feel good every day. Every time we put something into our mouths, we are making a decision, and it is the balance of these decisions made over the course of a lifetime (not just a fad diet in January) that really counts.

I am Tom Hollis, a Registered Dietitian, and an authority on nutrition, exercise and health. Unlike self-styled ‘wellness experts’ offering their dietary advice in lifestyle blogs and social media, my professional reputation hinges on the scientific accuracy of what I say. I have worked hard to achieve a number of qualifications that I am proud to display, and my primary skill is in translating evidence-based science into practical dietary advice for my patients and athletes.

My primary client base consists of endurance athletes (of any level), and as a passionate runner myself, this is a group I love working with. Smart fuelling strategies can optimise training adaptation, minimise GI symptoms, and ultimately make or break your performance and allow you to shave off those minutes and seconds that stand between you and your goals. As a qualified UK Athletics Running Coach, I also offer bespoke training plans and coaching to work alongside my nutrition packages.

Away from endurance sport, my nutrition services are also available to any other clients looking to improve their health, support physical activity, or wishing to transition towards a plant-based diet.

It is well established that as individuals, one of the most important changes we can make in the fight against climate change is to shift towards a plant-based diet 1-4. Beyond climate change, such a transition would also have implications for water usage, animal cruelty, and human health. Equally, it has never been easier to follow a plant-based diet, and any step in this direction should be encouraged; this is my personal and professional stance. Fortunately, market data projects that nearly half of all UK consumers will be flexitarian by 2025, with a further quarter vegan and vegetarian 5. However, such steps need to be taken carefully! A poorly planned plant-based diet is prone to multiple deficiencies, and education is absolutely essential to overcome this (see video above).

References:
1. Tilman & Clark, (2014). Global diets link environmental sustainability and human health. Nature 515: 518-522. https://doi.org/10.1038/nature1395
2. The Intergovernmental Panel on Climate Change (IPCC), (2019). Special Report: Climate change and land. Retrieved from https://www.ipcc.ch/srccl
3. EAT-Lancet Commission, (2019). Summary Report. Retrieved from https://eatforum.org/content/uploads/2019/07/EAT-Lancet_Commission_Summary_Report.pdf
4. Wynes & Nicholas, (2017). The climate mitigation gap: education and government recommendations miss the most effective individual actions. Environmental Research Letters 12(7). DOI: 10.1088/1748-9326/aa7541
5. Sainsbury’s. (2019). Future of Food Report. Retrieved from https://www.about.sainsburys.co.uk/~/media/Files/S/Sainsburys/pdf-downloads/future-of-food-08.pdf